CASE STUDY

RETREAT YOURSELF

 

“Hey Influencers has allowed us to save both time and money by providing an all-in-one platform to reach out and communicate with multiple influencers at any one time.”

— Kate Williams, Owner of Retreat Yourself Box

 
 
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[SNAPSHOT]

WHO: Retreat Yourself

WHAT: Retreat Yourself wanted people to have a sneak peek into the box, to show what goodies could be available in yours when you subscribe.

CAMPAIGN TYPE: Gifting

OFFER: Complementary Autumn Edition of the Retreat Yourself Box


 

[THE CAMPAIGN]

In exchange for the gifted box, Retreat Yourself asked for a post in stories/on the instagram. Each influencer was given a unique discount code to share with their audiences. This enabled Retreat Yourself to measure the sales traffic coming through from each collaboration.

The Brief

“The code is ZEMIRA10 and provides your followers with 10% off our boxes. Feel free to use this as you wish (eg. in stories/posts, etc). If you’d like to do a swipe up in your stories so your followers can use the code, here’s the link to the Get The Box page of our website”

 

[THE RESULTS]

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Retreat Yourself was able to engage with influencers in Health & Wellness niches to create content for the campaign, but also have influencers evoke feelings of relaxation & excitement in their captions to reflecting how they feel when they receive the box.

29 vetted influencers participated in this cost-effective campaign. The campaign reached an engaged audience of almost 650k in Retreat Yourself’s primary demographic, without spending a penny.

 
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